Late Thursday, amid swirling speculation concerning a shooting at Brown University, CNN’s Kaitlan Collins took to social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
Even though CNN is certainly not a impeccable news source, her words rang true for numerous observers. It is one of the outlets where you can find reality-based and mostly dependable reporting – especially during crises such as the one unfolding close to a New Hampshire storage facility.
A Vulnerable Position During a Corporate Battle
Yet CNN, now 45 years old, finds itself in a uncertain state as two giant media empires compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has become part of a major game of corporate ownership, not as a question of what benefits the information-seeking public.
“Here is one more case of the fundamental flaws with origins in many years of governmental choices,” noted Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The debate about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.
“It gets presented as a corporate drama with powerful individuals as the central actors, but there is very little discussion of the common good,” Pickard said.
The Additional Layer: Political Influence
This situation is further muddied by Donald Trump’s views about a network he has long portrayed as perhaps his main “fake news” adversary.
Think back to the chants of “CNN sucks!” at Trump's rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.
Trump now asserts that CNN needs new ownership. Many see this as a desire for ownership that will protect him from journalistic oversight. That is a factor in why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to like that bidder more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that storied news network.
An Outcome of Continued Instability
Significantly, if Netflix prevails, CNN and other cable outlets would first be carved out into a independent unit. That would be a welcome development to many at the network, but it’s far from a safe harbor. That structure could position CNN for another sale. It never ends.
In the view of Timothy Wu, a lot of this is against the law, anyway. The prominent critic of big tech’s dominance stated that competition laws should block both deals.
“Both acquisition attempts would be detrimental to the country, and both should be opposed by anti-trust authorities,” Wu argued.
The Bigger Problem and a Potential Solution
Whatever happens in this situation, the underlying crisis persists.
“Our current system is a very anti-democratic system, but we must resist learned helplessness,” Pickard said. Government actions – from the 1930s and 1940s – helped to foster this hyper-commercialized monster, and new policy decisions can fix it.
Will that happen in an era where the top communications regulator will not confirm that the agency is independent? Reform is very unlikely now, but that should not imply it will not happen in the future.
Initiatives that bolster independent news organizations, aid local journalism, finance public media, and outlaw the concentration of media power in very few hands are not only possible – they are vital for a functioning democracy.
When it comes to media ownership, bigger isn’t better. And news organizations including CNN must not be pawns in the most recent merger game.